Collaborating with Marketing

What Marketing Does

Our marketing department is here to assist with a variety of projects, including:

• Campaign Planning: Strategy and execution for SEM programs.
• Branded Art Templates: Brochures, flyers, booklets, postcards, posters, PowerPoint presentations, program sheets, signage, and more.
• Graphic Design: Logos, swag, decals, displays, and other design needs.
• Web Design: Digital marketing, user experience optimization, data tracking and analysis, web graphics, etc.
• External Advertising: Email banner art, mailers, and more.
• Internal Advertising: CastNet, calendar and news feed updates, etc.
• Photography & Videography: For external enrollment marketing.
• Social Media Marketing: Strategy and content creation for social platforms.

Projects Outside of Marketing

For the following services, please contact the appropriate department:

• Email Communications or Text Messages to Students: [Request form]
• Internal Communications (The Buzz, College Calendar): [Request form]
• Student/College Stories: [Request form]
• Media Releases or Coverage: Contact Cathy Petersen at the President's Office (catherine.petersen@sinclair.edu).
• Printed Materials Not Produced by Marketing: [Instructions]
• Business Cards, Envelopes, and Stationery: [Request process].

Submitting Marketing Requests

Submission of a request does not guarantee service provision. Requests are accepted based on SEM priority planning and department availability.

• General Marketing Request Form: Use this form for services related to external events, enrollment, academic programs, graphic design, photography, videography, CastNet campus TVs, and social media.
• Branded Templates, Photos & Resources: Downloadable templates and resources are available for self-service use.
• Web Change Request Form: Use this form for changes to www.sinclair.edu only. Report website issues to the Help Desk. Content editors are responsible for their page changes within the Mura CMS system. [Help and training available here.]

Working with Marketing

Our services are available to Sinclair Community College programs and departments. Requests must be submitted through Forms Central by the semester deadlines:

• Fall Semester: Submit by July 1.
• Spring and Summer Semesters: Submit by November 1.

Submission dates are published on www.sinclair.edu/marketing-services. Acceptance of requests is based on SEM priority planning and department availability.

Checking your request

For questions about your project, contact the assigned Marketing staff member or Heather Weaver at ext. 2566 or heather.weaver1@sinclair.edu.

Submit News & Events

Submit news or events to Sinclair's global calendar and news feed, visible on the homepage, mobile app, and the my.sinclair Student Portal.

Submit Campus Story

Share stories about current or former students, instructors, or Sinclair employees via the provided form.

Print OnDemand

Services include business cards and stationery. [Print On Demand]

Print WebCRD

Services include duplicating fulfillment such as posters and postcards.  [WebCRD]

Printing Services Instructions & Approved Vendors

For printed or produced materials, you are responsible for ordering and purchasing through Xerox services at Sinclair or from approved vendors. Marketing provides artwork and final artwork approval only. For emails, postcards, and mailers, you are responsible for mailing lists and sending through the Sinclair Communications Center or Mail Center. [Approved Vendor List].