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VIS 1220 Typographic Design

Students will expand their fundamental understanding of typography by exploring research, establishing emotional connections with audiences, grid systems, hierarchy, color, and professional design practices. Through a series of exercises and projects, students will explore the advanced language of typography by examining, analyzing, and experimenting with the letterform, word, sentence, paragraph, column, and pages. Two classroom, four lab hours per week.

Division: Liberal Arts, Communication and Social Sciences
Department: Design
Repeatable Credit: No
Offered Online: No

Prereqs: VIS 1100 and VIS 1140 and VIS 1150 

Outcomes

  • Create complex typographic compositions that are functional, expressive, and aesthetically pleasing using the appropriate grid system and advanced page layout techniques.
  • Demonstrate the ability to organize complex information using advanced typographic techniques such as style sheets, OpenType features, and parent pages using multiple design software.
  • Apply critical and creative thinking techniques to applied projects.

Credit Hours: 4

Classroom Hours: 2
Lab Hours: 4